Lillian Moya MSc. CEAS

Human Factors+I/O Psychologist, UX/UI Researcher Designer+Ergonomist // Business & Mindfulness Coach

American Psychology Association Division 2, 14, 21, 52

Balance in Design, The Human Experience, & Business Psychology

  Human Factors Psychology, Ergonomics, Business Psychology, Efficiency + Design

Equity theory states we, as employees, as leader, categorize and compartmentalize our efforts in a balance. Input. Output. This gets “computed”. We get a ratio. THAT ratio gets compared. We need to be at the right ratio when compared to our own. And we do not do any of this “knowingly”, but it is purely in our behavior.

And so… The same is true when we focus on products. On services. On leadership. On teams. On front-line employees. On back-end structures. Think of your designs. Do you compare them? Your stock prices? Comparisons there too? Everything counts! We need to take a holistic look to make things work.

Tell Your Story With More than Words


Business Behavioral Needs

User-Focused Development

The development of products, services, organizations is lead by the focus on the individual. Human factors in all aspects is the person in the system. 

Corporate Culture & Coaching

The nuances of the cultures we work within,  share time, energy, ideas is of necessary balance with the persons within that culture.

Behavioral Design & Training

Behavior design and training go hand in hand. We reach others via experience. The intangible tangibles of so many different departments have become psychology-based. 

Human Factors Psychology, i/O Psychology + Behavior Design is Everywhere

      • Jobs and Careers
      • Pets and Animals
      • Wildlife
      • Business
      • Finance
      • Science and Technology
      • Food & Drink
      • Education
      • Family
      • Healthcare & Medicine
      • Objects
      • Industrial
      • Fashion and Beauty
      • Sports
      • Recreation
      • Moods and Feelings
      • Transportation
      • Parks/Outdoors


      • Architecture
      • Vintage
      • Urban
      • Recreation
      • Travel Destinations
      • Coffee

The Blog

Recent Work & Professional Development

8 + 2 =

Lillian E. Moya MSc., CEAS, Mental Health First Aid Certified
Human Factors Psychologist & Ergonomist
Business Consultant & Mindfulness Coach
International Business, Health & Wellness Speaker                            GLOBE 2020 Co-Investigator, Beedie School of Business/SFU
Professional Member APA Division 2, 21, 52
Professional Member Society of Teaching of Psychology
Professional Member Society of Psychological Sciences
Professional Member Society Industrial Organizational Psychology
Professional Member Institute System & Industrial Engineers
Florida Certified Educator (Business, Marketing, Social Sciences)
Adjunct Faculty Miami Dade College